Sales Operations Manager OKR Examples

Improve forecast/pipeline accuracy

The goal of this objective is to create new models for the sales pipeline

• Create 1 machine learning model for the last 2 years together with the data science team
• Create 3 new forecast scenarios with the duration of 12 months
• Launch the best forecast scenario and create 1 weekly automated report

Drive operational improvements across the GTM organization

The goal of this objective is to improve operations for the GTM organization

• Run 2 design thinking workshops to remove operational bottlenecks
• Develop 1 prototype to automate sales and marketing
• Launch the prototype and report the results to the Head of Sales

Develop and implement sales scoring approach

The goal of this objective is to optimize sales resources by providing customer scoring

• Prioritize 10 user attributes to define power users
• Setup an automated machine learning model on Google Cloud
• Launch machine learning across data from the last 12 months and provide data to inbound sales